Effective methods of split-screen design
One of the most notable trends in web design in 2017 can be called the division of the screen into two parts. More and more web projects use a similar version of the layout, where two vertical panels are located next to each other. Split Screen Design follows a very simple rule: one screen, two messages. Each side includes a separate element: photo, text block or illustration.
The method is particularly well suited for cases where you need to focus on someone else at once on two things. Thus, the visitor can instantly choose between them.
The split-screen design is not just a newfangled trend, but also a very original way to navigate your site. Looking more closely, you can see the following benefits in it:
He draws attention to something specific.
Uses non-template format.
It is also an excellent choice when working with responsive frameworks. This type of design is ideal for navigation on a large monitor or tablet, but mobile devices do not remain deprived: the panels can be positioned vertically, one after another.
But the most remarkable thing about a split screen is an almost unlimited number of design combinations. In this article you will learn how to get the most out of this trend.
BEST SPLIT DESIGN OPTIONS
Using the split-screen on the site, you are able to equally emphasize the importance of both elements, while at the same time giving the visitor the opportunity to instantly choose between them. Thus, what appears on the screen becomes doubly important. It should be understood that the user will look for a visual connection between the divided blocks, so consider them as something similar to the concept of yin-yang. Here are some tips on how to implement Split Screen Design.
COMBINE COLORS AND EFFECTIVE TYPOGRAPHICS
Due to the increased demand for flat and material designs, color and typography now set trends themselves. Saturated colors stimulate visual perception, and effective typography emphasizes the content of the text. Connect them together – and you get a visually attractive and interesting layout.
CREATE A VISUAL TRANSITION BETWEEN SCREENS
And although the patterns in split-screen design can differ dramatically in the variety of elements, there must be a definite connection between the containers in which they are contained. One possible way to make this connection is to use color. Duplicate the distinctive color to make a visual transition from one part to another.
Split Screen design is a fun, functional and responsive way to create an attractive design. However, when it comes to its implementation, it is not so simple. If you plan to use split screen on your site, we recommend asking yourself the following questions:
Is this method suitable for my project? Is there enough negative space for its implementation?
Will the audience appreciate this decision or can it cause confusion?
Splitting the attention of visitors in half, it will not lead to a negative result?
Keep in mind that content is always at the forefront, and split-screen is just an easy way to convey your information to people.
USE ANIMATION TO AFFECT PEOPLE TO ACTION
High-quality animation and interactive effects encourage people to click on the buttons. Take a look at the Chekhov Alive website in the illustration below. This technique simply begs you to click a button to find your character.