Today’s topic, as you already understood, will be connected with the use of social media by employees of the sphere of design and not only. Moreover, unlike the article on useful social networks, the article will deal more with the career of a designer than with his immediate activities. The inspiration for writing the post was the English-language publication 6 of Creative Social Media Strategies for Designers.
In general, the need to develop social profiles for ordinary designers may seem like an extra complexity in work. However, these projects, with the right approach, provide specialists with excellent opportunities, which we will talk about today.
Nowadays, customers and employers often look for pages of potential candidates in social networks in addition to the traditional portfolio and resume. At the same time, competent filling of your “online representation” will show the difference between a promising employee using all approaches and an ordinary ordinary candidate from the list. Below we will look at the 6 main social networks for designers’ careers that will help you create a full presence on the Internet: Facebook, Twitter, LinkedIn, Instagram, YouTube, Periscope. Continue reading
In the current, extremely intensive century, we are surrounded by an incredible flow of information, in terms of which it is very important for designers to decide on the patterns used in their projects. We are simply obliged to make sure that the pages we create attract the attention of visitors, regardless of whether they are shopping on a commercial website, reading an article on a blog, or just browsing the news. The design must be legible, easily perceived and to attract users. We need to understand that the choice in favor of a simple design solution instead of a more complex alternative is the key to attracting and motivating readers. The variety of elements, images, various color contrasts and forms on the page can create the illusion of informativeness of your site, but just as well cause a feeling of discomfort among users, as a result of which they leave it. Continue reading
A person is an elementary concept used in designing a user interface and achieving the required level of usability, which is a description of a typical user entering the target audience of your resource. Despite the fact that the person is a fictional representation of the user, the data used to create it is quite real. That is, this is a model that should be as close as possible to the real potential user. A scenario is nothing more than a “story” about the movements the user makes and the actions he takes during interaction with your application or site. In other words, using such scenarios, the behavioral features of the user of your resource are described, that is, the intended sequences of his actions and their motivation, the capabilities of the user, and the goals pursued by him. The scenarios describe everyday situations, thus showing to what extent the application or site meets the current needs of users in the person’s image, what appeals to them, how they use it, why they continue to do it, and so on. Together, these two design tools allow you to design situations and their environment, in which someone uses your site. And this in turn helps to identify problems and opportunities that need attention. Continue reading